Working through European risk in 2013

With many lenders and businesspeople hesitant to take financial risks in the still-recovering market, investor sentiment may be low through the beginning of 2013. However, some have suggested that investors and entrepreneurs may be taking too many precautions in terms of providing and accepting growth capital and subsequently miss out on valuable opportunities.

While the market may face challenges in the coming months, it could prove worthwhile for entrepreneurs to look to obtain startup financing. For more established business owners, it could be beneficial to look into expansion plans and determine how international growth fits into their company's strategy.

Those considering worldwide expansion may do well to consider European markets, which have done poorly in recent years and scared off many potential businesses owners. Shaky markets, high debt levels and increasing unemployment in many countries have had a significant impact on European economies. While some countries are doing more poorly than others, the eurozone does present potential for business owners looking to take a chance. With less competition and more opportunity, companies expanding to this region may perform well and find the risk was worthwhile.

However, those looking to move into European markets have quite a few business decisions to consider, one of the most important being their international banking options. Not only do companies need an institution that offers global cash management options, they also require assistance with exchange rates and compliance with local regulations.

Firms hoping to branch out and operate in Europe in the coming year must first establish a strong relationship with a bank that offers them the flexibility a small business needs combined with the potential to provide assistance in global markets. Without such capabilities, an entrepreneur may find it more difficult to experience the growth and success they had hoped for on the continent.

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